The Fish Factory

- 9218 W Oklahoma Ave, Milwaukee, WI 53227

For residents of Wisconsin who are captivated by the serene and beautiful world of aquatic life, The Fish Factory is more than just a pet store—it's a destination. As a small, local business in Milwaukee, it has earned a reputation as the go-to aquarium shop for enthusiasts of all levels, from beginners setting up their first tank to seasoned hobbyists. This isn't a place for generic pet supplies; it's a specialized haven dedicated entirely to the art and science of aquariums, offering an unparalleled selection of freshwater and saltwater fish, live plants, and high-quality equipment.

The Fish Factory stands out in the Milwaukee area for its deep expertise and commitment to the hobby. The business is built on a foundation of providing superior, quarantined livestock, which is a crucial factor for ensuring the health and longevity of your aquatic pets. Customers are confident in their purchases because they know the animals have been carefully cared for. As one customer noted, they were "convinced by the fact that this store is Wisconsin's premier Fluval dealer," highlighting the store's dedication to carrying top-tier brands and products that hobbyists trust.

The atmosphere inside the store is designed to inspire. The carefully maintained displays and vibrant tanks serve as a source of ideas and a testament to the team's knowledge. Whether you're looking for a specific exotic fish or just browsing for inspiration, The Fish Factory provides an experience that is both educational and exciting. The staff’s passion for aquatic life is contagious, making every visit a joy.

The Fish Factory is conveniently located at 9218 W Oklahoma Ave, Milwaukee, WI 53227, USA. This location makes it easily accessible for a quick visit or a dedicated shopping trip from various parts of the Milwaukee metro area, including West Allis, Greenfield, and Wauwatosa. The ease of access is a key factor for customers who need to pick up essential supplies or a new tank.

The business is committed to providing a welcoming environment for all customers. It features a wheelchair-accessible entrance and a wheelchair-accessible parking lot, ensuring that individuals with mobility challenges can easily navigate the store. Furthermore, for a hassle-free visit, the shop provides on-site parking as well as free street parking, so you never have to worry about finding a spot. Inside, complimentary Wi-Fi is available, allowing customers to research products or read reviews on the spot.

As a specialized aquarium shop, The Fish Factory provides a comprehensive suite of products and onsite services for the aquatic enthusiast.

• Extensive Livestock Selection: They offer a diverse and healthy selection of both freshwater and saltwater fish, including a wide variety of species to suit any tank size or hobbyist level.
• Aquarium and Equipment Sales: The store stocks a full range of high-quality aquariums, filtration systems, lighting, heaters, and other essential equipment from trusted brands like Fluval.
• Live Plant and Coral Selection: In addition to fish, they provide a great selection of live plants for freshwater tanks and corals for marine setups, which are crucial for creating a natural and balanced ecosystem.
• Onsite CO2 Refills: A unique onsite service is their ability to fill CO2 kits, which is a great convenience for planted tank hobbyists, as one customer review noted.
• Expert Consultation: The staff offers invaluable expertise and advice on everything from tank setup and maintenance to troubleshooting and species compatibility.
• Loyalty Program: The Fish Factory rewards its returning customers with a solid loyalty program that provides special offers and discounts on future purchases.

What truly sets The Fish Factory apart in the Wisconsin pet landscape is its combination of specialized inventory and exceptional customer service.

• Wisconsin's Premier Fluval Dealer: As mentioned by a customer, the store's status as a premier dealer for a top brand like Fluval speaks to the quality and reliability of their products.
• Extremely Knowledgeable and Helpful Staff: A major highlight is the expertise of the staff. A customer review praised the staff for being "SO helpful in helping to answer my questions" and for providing "great customer service."
• Customer-First Approach: The business offers convenient services like paying for an order over the phone, which ensures a purchase is ready upon arrival, saving customers time and effort.
• Quick Visit and Convenient Payments: With free on-site parking and efficient service, it’s a great spot for a quick visit. They also accept a variety of payment methods including credit cards, debit cards, and NFC mobile payments for a seamless checkout.
• Engaging Displays: Visitors are encouraged to "check out their displays while you’re in!" which showcases the health of their livestock and inspires customers with ideas for their own aquariums.
• Community-Focused: As a small business, The Fish Factory has a strong presence and connection to the local community of aquatic hobbyists. Their commitment to providing quality and support fosters a dedicated customer base.

Whether you're starting a new tank or need to find a specific product, getting in touch with The Fish Factory is easy.

Address: 9218 W Oklahoma Ave, Milwaukee, WI 53227, USA

Phone: (414) 546-2201

For any Wisconsin resident looking to enter the world of fishkeeping, or for an experienced hobbyist in search of a reliable supplier, The Fish Factory is undoubtedly the best choice. It's worth choosing this small business because they offer a level of specialization and personal care that is simply unmatched by larger, more general pet stores. They are not just selling pets; they are selling a thriving ecosystem and the knowledge required to maintain it.

The store's reputation for healthy, quarantined livestock minimizes the risk of bringing home sick fish, which is a common and frustrating problem for many hobbyists. The staff's expertise is a priceless resource, providing tailored advice that helps prevent common mistakes and ensures your tank is set up for success from day one. The convenience of their location, combined with their loyalty program and friendly atmosphere, makes every trip a positive and rewarding experience. By choosing The Fish Factory, you are not just making a purchase; you are investing in a healthier, happier aquatic environment and supporting a business that is a true pillar of the Milwaukee fishkeeping community.

The Fish Factory

9218 W Oklahoma Ave, Milwaukee, WI 53227, USA